Even for influencers that have been in the game for a while, getting consistent brand deals is...hard. Not knowing how much money you're going to make from one month to the next can be one of the most stressful parts of earning a living from social media.
But it doesn't have to be that way.
In fact, that uneasy feeling can be traced to something very specific...
So I bet what you really want to know is...
Before we get any further, I want to share a story with you.
It was a beautiful summer evening back in 2010.
April and I were living in Southern California and this was before we were married, before we had kids...at that time we just had our three cats.
We had been slowly growing our YouTube channels to about 35K followers and making some nice side income here and there to supplement our day jobs.
April came running into the bedroom (I'll never forget this) and said, "Look at this email! What do we do?"
It was from a very well-known brand asking our rates. Rates? We were confused. We were used to just getting a bunch of free products in exchange for posts.
You mean, this brand actually wants to PAY us to talk about them on social media?!
That was the moment that our lives changed forever.
We realized that there was absolutely no limit to how much money you could make as a creator.
We realized that there was nothing preventing us from reaching out to brands *ourselves* and pitching unique partnerships.
But most importantly, we realized just how much money you could make from sponsorships.
Way more than Adsense.
Way more than Affiliates.
WAY more, in fact, than my 9-5 job which I quit six weeks after our first son was born! 🙃
But that's not all...
I also own an influencer marketing agency that runs paid campaigns for brands.
Why does that matter?
I have insider knowledge behind how big brands choose which influencers to partner with and why they pass on others.
Over the course of the next 4 weeks, I'm going to teach you how these brands think so that you can get "unblocked" and make them desperate to work with you.
Get more confident when you interact with brands so that you don't mess anything up, say the wrong thing, and scare them away?
Negotiate more money for each sponsorship so that you never wonder whether your rates for whitelisting, usage rights, or exclusivity are accurate?
Secure longer-term partnerships so that your one-off deals turn into well-paying, ongoing collaborations?
Pitch more effectively so that brands actually answer your emails and DMs (AND offer to pay you)?
Connect with other successful creators who can offer support and guidance so that you never feel alone or confused about how to handle unique or difficult situations with brands?
Get organized and track all the small details from every brand deal so that you eliminate unnecessary re-shoots, never miss a deadline, and get that money in your bank account ASAP?
You've applied for campaigns on all the brand deal platforms, sometimes successfully, sometimes...not so much.
You've DMed the brand on Instagram or went to their website and emailed "PR@brand.com" crossing your fingers that someone would eventually get back to you.
You've literally made up rates out of thin air when brands asked for usage rights, whitelisting, or exclusivity...silently praying that you weren't low-balling yourself.
But I think you know deep down that there must be a better, smarter way to pitch brands & negotiate.
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“I've made $35,000-$40,000 as a result of Brand Deal Wizard. I wouldn't have been able to do it without [Justin] from @CreatorWizard, so if you are looking for assistance or help with brand partnerships...definitely check Justin out because this guy knows what he is doing.”
“Justin just helped me make TWICE as much for a brand deal than I normally would. With one simple thing that he recommended to me, we're talking *thousands of dollars* added to my ask and they accepted without any questions...It made me realize that I should be making more as a creator.”
“Working with brands as a creator can be a little bit difficult because a lot of the time [they] don't understand the value of your work and it's not like there's a set list of rates that you can refer to [so you can] price yourself accurately. [Justin helped] me negotiate a...two-video deal at DOUBLE the rate the brand had originally offered.”
Soon, your creator friends are going to start DMing you non-stop asking you "How the heck have you been getting all those deals lately?!"
If that sounds annoying to you...well, this program probably isn't a good fit. 😉
LIVE INTERACTIVE ZOOM SESSIONS every week where I teach you my E.A.R.N. framework which will give you a step-by-step system to get consistent brand deals
AN EXCLUSIVE, PRIVATE COMMUNITY of other successful creators who you can lean on for support and guidance
12 MONTHS OF ACCESS to all content, calculators, worksheets, and checklists so that you can continue learning
Karen: "I've landed $35,700 in sponsorships since joining!"
Rich: "I got an immediate 3X return"
Brittany: "I've gotten $6,547 in sponsorships since joining!"
Jessica: "I've closed $35,000-$40,000 in sponsorships since working with Justin!"
Dee: "I've made $5,000+ since joining!"
Fernanda: "I've already made $2,250+ and that's with less than 10K subscribers!"
Jessi: "I've made $6,528 since participating!"
Ryan: "Justin has gone above and beyond to make sure my rates weren't too low and I wasn't playing myself."
Aubrey: "I was able to land my first really big deal with one of my favorite brands...and it came a lot faster than I was expecting!"
Sam: "Justin helped me make TWICE as much for a brand deal than I normally would!"
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Need more help with a tricky negotiation? Want a second opinion on rates you're about to send to a brand? Learn from the success of other creators in the Brand Deal Wizard private Geneva community!
Never wonder again whether your rates are too low or whether you're factoring in usage rights, whitelisting, or exclusivity properly. My Influencer Pricing Calculator will take all the mystery out of setting your fees when negotiating with brands.
Immediately set yourself apart from other influencers with these easy-to-customize Case Study templates. Brands' jaws will drop when they see your new results-oriented Media Kit.
Have you ever signed a brand deal contract without reading it? Or maybe you read through it but the language was so complicated that you gave up and signed it anyway? Or maybe there were clauses that you felt quite confident shouldn’t be in there but you didn’t know how to change it? Or maybe you were 100% certain that the contract had issues but the deal size wasn’t big enough to justify hiring a lawyer to help revise it? Use my Easy Contract Checklist to understand all the common terms before signing any more agreements!
Never get stuck or tongue-tied again during a brand deal negotiation with my glossary of 40+ influencer marketing terms, acronyms, and lingo that every creator should know.
Need an extra jumpstart? Take my 14 Day Brand Deal Challenge with this 61 page eBook covering everything from Knowing your Worth, Updating your Social Media to Attract Brands, Understanding Influencer Marketing Terminology, Getting Paid Faster, and much more!
- LIVE classes for 4 weeks ($6,000 value)
- Private Creator Community ($3,500 value)
- Influencer Rate Calculator ($3,000 value)
- Case Study Media Kit Upgrades ($1,500 value)
- Easy Contract Checklist ($500 value)
- Influencer Marketing Glossary ($500 value)
- Brand Deal Challenge eBook ($1,000 value)
I see influencers investing in things like new camera equipment, new phones, new editing software - don't get me wrong - all of those things can absolutely improve the quality of your content.
But if you want to improve the quality of those *sponsorship checks,* you need to be investing in your knowledge!
The total value of the course is $16,000+
But your investment is...
Why is this so ridiculously inexpensive?
Because let's face it...even ONE high-paying sponsorship will get you a massive return on your investment in this program.
But here's the thing...
I believe that landing dream brand partnerships shouldn't be restricted to just a few "well-connected" influencers.
Every influencer CAN secure lucrative brand deals with complete confidence.
There are TWO big reasons why I'm offering this program at a fraction of what it costs to work with me one-on-one:
Reason 1: This is an invitation to become part of an exclusive, growing community of creators that are serious about transforming their earning potential. I'm going to teach you a ton but learning from others' experiences is often when things finally "click." Your investment to join Brand Deal Wizard right now guarantees you've got a front-row seat on your path to success.
Reason 2: It enables me to live my mission of helping every creator get paid what they're worth and never leave thousands on the table again.
So, yes, it's a WIN-WIN.
Will I actually get results? Why should I *really* invest in this?
My wife April and I have personally made over $3,000,000 in brand deal income using the strategies I teach in Brand Deal Wizard (like the E.A.R.N. framework) and it WILL work for you too if you're willing to put in the work. I also coach influencers 1-1 using these same principles and have achieved *incredible* results (scroll back up to check out some of the testimonials). To set crystal clear expectations, please read the earnings disclaimer at the bottom of this page.
What if I've only done posts in exchange for free product and haven't done a *paid* brand deal yet, is this right for me?
Brand Deal Wizard is an intermediate course for influencers that have experience doing paid sponsorships. I will be releasing a separate program called "Gifted to Paid" in the future, so click here to stay updated!
I think I make pretty good money on my own already, how will this program help me?
If you're satisfied with the income you're making, are getting consistent brand deals, know for a fact you're charging the right amount, and feel confident nothing will derail your earning potential in the future, perhaps this program isn't for you. Brand Deal Wizard is for influencers who want more certainty and confidence in their lives so that they can get rid of their brand deal blocks for good.
I've taken other courses on how to make money as an influencer before, how is this one different?
Brand Deal Wizard is hands-down the most comprehensive training program ever developed so that you can approach your sponsorship strategy holistically. Focusing on a single element like pitching or negotiation is simply not sufficient to develop a robust, predictable income working with brands.
I've been an influencer for a while and I feel like I already know most of the common pitching techniques and best practices. I'm concerned this program will be too simplistic.
Having experience working with brands will actually help you achieve results even *faster* with Brand Deal Wizard because the strategies and tactics I'll teach you are most helpful for influencers with existing brand and agency contacts.
Does this program focus on getting brand deals for specific types of creators or on specific social media platforms?
Brand Deal Wizard is best suited for influencers creating content in family-friendly categories such as Lifestyle, Beauty, Parenting/Family, Fashion, Food, Health/Fitness, Home, and Travel. Additionally, though the principles I teach will help creators secure sponsorships on any social platform, we will talk mainly about YouTube, Instagram, Facebook, and TikTok since those tend to be where most consumer brands are partnering with influencers right now.
Tell me more about the time commitment, schedule, and live sessions?
To truly get results, plan on allocating at least two hours per week for the duration of BDW. One hour will be for the live video sessions (with Q&A) along with supplemental videos + resources and an additional hour for you to take action. Dates/times of the live sessions will be locked in after the cohort closes (all content will be archived if you can't make a session for some reason). To be clear, you will not be able to binge all four weeks at once or skip ahead to a future week's content. I specifically designed this course to build on itself week-by-week so that you get the most value out of the lessons.
Will this program be relevant for me even if I don't live in the US/UK/Canada?
Absolutely! The fundamentals that I teach in Brand Deal Wizard are universal and will apply in any country brands are partnering with influencers. As a heads up, some lessons focus on pitching tools like LinkedIn, which may not be the most prevalent business directory in your region but the lessons can be easily transferred.
How much access will I get to Justin personally?
Brand Deal Wizard includes access to an exclusive, private community where you can get support and guidance from other creators so that you'll never feel alone when navigating your next deal. There will be opportunities for interaction with Justin directly on the weekly live calls (including intimate Q&As) but this program is not group coaching or 1:1 coaching. Remember, by the end of BDW, you will have a completely renewed outlook on your brand deal strategy and feel empowered to negotiate your future sponsorships solo.
I am so confident that you will start getting Mind-Blowing Brand Deals after participating in the course that I'm offering a 30-Day, 100% Money-Back Guarantee from the time of purchase, as long as you put in the work. That means that if you've shown up to every live session, you've implemented all of the strategies and tactics I recommended, and still don't feel like the investment you made in your knowledge will help you make more money on your next brand deal, I will refund you in full.
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